Arya.ag strengthens leadership team with new Chief Technology Officer

Arya.ag has been revolutionising the agriculture ecosystem through its digitally integrated model that offers over 650,000 farmers, 600 Farmer Producer Organisations (FPOs), and more than 10,000 other agri-stakeholders advisory solutions, farmgate-level storage, financing, and market linkages. It connects sellers and buyers of agriproduce across 21 states in India offering complete assurance on quantity, quality, and payments.

Prasanna Rao, Co-Founder & CEO, Arya.ag shared, “We are pleased to welcome Jatinder to our team as we work towards making agritech solutions affordable and accessible to the smallest of stakeholders through Arya. ag. We are confident that his extensive experience and strong engineering background will empower him to lead the tech team effectively as we build India’s most comprehensive integrated digital platform.

The appointment of Jatinder Alagh as the CTO comes at a crucial juncture in Arya.ag’s journey to enhance user experience, optimise processes and drive innovation for leveraging advanced technologies, furthering the organisational aim to empower all stakeholders in the ecosystem.

“Agritech is an exciting space with immense potential. In my new role, I will strengthen Arya.ag’s position as a technology-led organisation and build teams to propel its growth as the country’s largest and most profitable Agritech. I look forward to working with the team and, more importantly, creating a tech environment that completely aligns with the business’ vision and mission,”shared Jatinder Alagh on his appointment.

Purple Quarter, a leading executive search firm, played a pivotal role in facilitating this strategic appointment.