Tag: ASCI and the Unstereotype Alliance Unveil Study on Diversity
10 mins read
ASCI and the Unstereotype Alliance Unveil Study on Diversity & Inclusion in Advertising, with research partner Kantar at the D&I Edge Summit
48 percent of Indians expressed the need for more inclusive representation by brands as compared to 33% of consumers across the world Depiction of women continues to be skewed stereotypically (skin tone, appearance, and age), as compared to male characters Other groups including LGBTQI, Neurodivergent, differently abled, senior citizens nearly absent from Indian ads Diverse and […]